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Fabulous vs StartKick

Fabulous app review: what it costs, how it renews, how to cancel

Fabulous builds routines one small habit at a time, and Apple made it an Editors’ Choice. It also sells through three channels and a family of sister apps, each with its own price, renewal and way out, and that is where most complaints start. Here is Fabulous next to StartKick, line by line, with the sources. Checked on 26 October 2026.

StartKick is for people who keep putting off something they want or need to do. A free 2-minute check shows what tends to get in your way, then you get one small first step for a real task.

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Short answers

Is Fabulous worth it?
It depends on how you buy it. The app is an Editors’ Choice on the US App Store and rates 4.4 there from 89,385 ratings, but 3.8 on Google Play and 3.2 on Trustpilot, where 28% of 4,033 reviews give one star. Trustpilot’s summary of the complaints names unexpected charges and automatic renewals.S1, S3, S17
How much is Fabulous Premium?
On the US App Store: ten Premium prices from $16.99 to $59.99, including an annual plan at $49.99 and a quarterly plan at $39.99. In the UK: £19.99 to £56.99. Web prices are shown at checkout.S1, S2, S4
Is there a free trial?
Sometimes, with a card. The length is shown at checkout, and the trial turns into a paid plan unless you cancel at least 24 hours before it ends.S4, S5
How do I cancel Fabulous?
Where you paid decides how: App Store, Google Play or the Fabulous website, each with its own steps. Deleting the app does not cancel.S6
What do people complain about?
Charges after a trial, extra subscriptions for sister apps, hard canceling, and many prompts to buy more.S17, S3, S2
Who is Fabulous for?
People who want a full morning and evening routine builder with meditation and short workouts on their phone, and who keep a close eye on their subscriptions.

The bill

What’s free

FabulousThe Fabulous app works without Premium "for as long as you’d like", with free journeys, challenges and guided activities. Its sister apps Shape and Elixir need Premium.S13

StartKickThe 2-minute check and one small first step for a real task. The plan, the coach and the tools are paid. The coach is software, not a person.

In the stores

FabulousThe US App Store lists ten Premium prices from $16.99 to $59.99. Two say what they are: "Fabulous Annual Subscription" $49.99 and "Premium Quarterly" $39.99. The UK store: £19.99 to £56.99, annual £43.99, quarterly £39.99. Google Play: $3.99 to $299.99 per item.S1, S2, S3

StartKick$29, £29 or €29 for the first year, then $59, £59 or €59 a year. The price includes tax and is the number Stripe charges.S18

Keep the quarterly plan for a year

Fabulous$159.96 (4 × $39.99).S1

StartKick$29 in the first year, $59 after.

On the web

FabulousSold on thefabulous.co through Chargebee. Many plans start at an introductory price for the first 1, 3 or 12 months, then the standard price. Billing can be weekly, monthly, every 2 months, every 3 months, 6-monthly or yearly. The price appears at checkout. A lifetime plan exists on the website; its price is not published.S4, S11

StartKickThe same price for everyone in a currency. You see it before checkout.

Free trial

FabulousLength shown at checkout. A card is needed, and the web places a temporary $1 hold to check it. The trial converts unless you cancel at least 24 hours before it ends: "Cancelling on the same day the trial ends may not stop the charge."S4, S5

StartKick3 days free, card needed. Then the first year at $29, £29 or €29, or $7.99, £7.99 or €7.99 a month.S18

What renewal costs

Fabulous"The then-current price for that plan" (Subscription Terms, 3), with advance notice if a price change affects you (6).S4

StartKick"The regular yearly price shown before checkout."S18

Warning before renewal

Fabulous"You will not receive a separate request to renew." (Subscription Terms, 3)S4

StartKickAn email when the trial starts. On the yearly plan, a reminder before it renews.S19

Extras

FabulousLive 1:1 coaching: $67 for the first session, then $87 a month, with no refunds on coaching. An App Bundle Plan for six Fabulous apps; each app renews and is canceled separately.S15, S16, S12, S4

StartKickThe coach is included. One optional pack of 500 extra coach messages for $5, £5 or €5, one payment, nothing renews.

The small print

How to cancel

FabulousIt depends on where you paid: App Store, Google Play or the website. Fabulous says following the wrong steps "won’t work". Deleting the app does not cancel. Each extra Fabulous app, bundle included, is canceled one by one.S6, S7, S12

StartKickOne tap under Your plan in the app, or at link.com. No email, no call.S19

Refunds

FabulousWeb: payments are "generally non-refundable" outside what the law requires; ask Member Care. App Store and Google Play: only Apple or Google can refund. Live coaching: "no refund policy".S4, S10, S16

StartKickForgot to cancel? Ask within 24 hours of your first payment and we refund it in full. It is written in the Terms.S18

Who you are dealing with

FabulousFabulous SAS, Paris, France. Terms under French law, effective 15 July 2024; Subscription Terms updated 18 June 2026.S16, S4

StartKickAndrej Sinkovič s.p., Ljubljana, Slovenia. Slovenian law, and your consumer rights where you live stay in place. One email address, answered by the person who built it.S18

Your data

FabulousThe App Store privacy label lists contact info as data that "may be used to track you across apps and websites owned by other companies".S1

StartKickYour answers, tasks and result never go to Meta or Google. Meta learns that someone viewed a page, left an email or paid, nothing more. In the EU, the EEA and the UK nothing is measured until you allow it.S20

What people report

Fabulous rates 4.4 on the US App Store from 89,385 ratings and 4.2 on the UK store from 13,039. On Google Play it rates 3.8 in the US and 3.6 in the UK, from 590,047 ratings and more than 10 million downloads. On Trustpilot it scores 3.2 from 4,033 reviews; 1,147 of them, 28%, give one star.S1, S2, S3, S17

Trustpilot’s own summary of 1,208 reviews: people value the habit tools, routines and gentle daily tasks, and complain about unexpected charges, automatic renewals, confusing terms, hard canceling and many promotional prompts. Recent Google Play reviews add extra subscriptions for sister apps taken at checkout, and a pay-what-you-want start followed by a full plan.S17, S3

Two quotes, their words:

  • “Really useful tool, bloated with different premium feature adverts”

    UK App Store, 4 stars, 24 May 2024S2

  • “Why would I pay $40 every 2 months”

    Google Play, 1 star, 22 July 2026S3

What you get

Starting point

FabulousYou pick a "Journey" toward one goal, such as losing weight or concentrating better.

StartKickA 2-minute check that shows what tends to stop you: one of six ways people get stuck. No diagnosis.

Daily use

FabulousMorning and evening routines, a daily planner, a to-do list, journaling, short workouts.

StartKickA 28-day plan: one small step a day, sized to the minutes you have (5 to 45), with a timer you can extend.

Coach

FabulousA daily audio coaching series. A live 1:1 coach costs $87 a month.

StartKickA coach that knows your plan and what’s stopping you. Included.

Learning

FabulousCoaching series by topic, such as self-love and productivity, and Premium journeys.

StartKick40 short lessons, 4 to 5 minutes each, each with something to try today. Included.

Habits

FabulousUnlimited habits and routines with Premium.

StartKickHabit Builder: up to three habits at once, 60 days each, built on your own obstacles.

Calm

FabulousBreathing exercises, meditation, affirmations, a gratitude journal.

StartKickSlow breathing, a 5-4-3-2-1 reset and a quiet minute, one tap from Today.

With others

FabulousLive challenges and Circles, a members’ community.

StartKickCo-op: a friend or a matched partner, shared tasks and habits.

Elsewhere

FabulousiPhone, Apple Watch, Apple Vision and Android. "All apps are mobile-only", with no desktop version even on a web subscription.

StartKickWorks in any browser and installs to your home screen. A free Chrome extension gives you the first step for the page you have open.

Where Fabulous is ahead

FabulousAn Editors’ Choice on the US App Store, more than 10 million downloads, a free version you can keep, an Apple Watch app, workouts and meditation, human coaches if you want them, and seven languages.

StartKickStartKick is new (2026), built and answered by one person, with no watch app, no workouts and no human coaches. We would rather you know.

Fabulous’s features from its store pages and help center S1, S11, S14. StartKick’s from the app as of 26 October 2026.

Where Fabulous is ahead

  • Editors’ Choice on the US App Store and more than 10 million downloads on Google Play.S1, S3
  • A real free version: the Fabulous app works without Premium "for as long as you’d like".S13
  • A complete routine builder: morning and evening routines, planner, to-do list, workouts, meditation.S1
  • An Apple Watch app.S1
  • Human 1:1 coaching on video, if you want to pay for it.S15
  • Available in English and six more languages.S1

When StartKick fits better

  • You want one price, one place to pay and one tap to cancel, not three channels and several sister apps that each renew on their own.
  • You want to start one task you’ve been putting off, today, before rebuilding your whole morning.
  • You want the coach included, not $87 a month on top.
  • You work on a laptop: StartKick runs in any browser, and the Chrome extension gives you a first step for the page you have open.
  • You want a reminder before the plan renews and a full refund if you forget to cancel and ask within 24 hours of the first payment.

And when it doesn’t: if you want a full routine builder with workouts and meditation, an Apple Watch app, or a free version you can keep using, Fabulous is the better pick.

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How to cancel Fabulous

  1. Find where you paid. Look for the confirmation email: from Apple, from Google Play, or from Fabulous. Or check iPhone Settings > [your name] > Subscriptions, Google Play > Payments & subscriptions > Subscriptions, and app.thefabulous.co > Membership Plans.S6
  2. Apple: Settings > [your name] > Subscriptions > Fabulous > Cancel Subscription. On a Mac: App Store > your name > Account Settings > Subscriptions > Manage > Fabulous > Edit > Cancel Subscription.S8
  3. Google Play: Play Store > profile picture > Payments & subscriptions > Subscriptions > Fabulous > Cancel subscription.S9
  4. Website: sign in at app.thefabulous.co, choose the app, go to Membership Plans > Cancel Plan, and follow the steps to the confirmation page. You should then see an Expiry Date instead of a Renewal Date.S7
  5. More than one Fabulous app, or the App Bundle Plan: cancel each app separately; canceling one does not cancel the others.S7, S12, S4
  6. Timing: cancel at least 24 hours before the renewal date or the end of the trial; canceling on the last day may not stop the charge.S5, S4
  7. Deleting the app does not cancel.S6, S8, S9
  8. Refunds: web purchases through the refund form (in the app under Contact Us); App Store purchases from Apple; Google Play purchases from Google.S10